This month, golf tourism is in focus on GBC, an industry that generates a total revenue of EUR 2 billion in Europe alone. We provide an insight to the latest trends in golf tourism, show the features of a typical golf holiday and highlight the future hot spots of golf travel. In addition, experts assess how the economic downturn has impacted the golf tourism industry and what steps were required for a recovery.
Peter Walton, Chief Executive of IAGTO explains the key steps that the golf tourism industry had to take in order to bounce back from recession.
Peter Walton talks about the new trends and customer expectations in golf tourism.
How was the Belek region able to overcome the economic downturn and step up on the European scene as a popular new golf destination? Can Belek challenge Spain and Portugal?
„I think this is the most important golf development in continental Europe since Sotogrande 46 years ago. People are going to be absolutely shocked when they see what has been built there, because it is so good that it will reinvigorate the golf map in the Mediterranean area.” David Spencer, CEO of The Stripe Group
KPMG's survey of 120 golf tour operators regarding the latest trends in golf tourism.
A Commentary on the Golf Tourism Industry by IAGTO’s Peter Walton written for KPMG in August 2010
GBC spoke to Andrew Stanley, CEO of Golfbreaks.com, on how is the golf travel market performing, how are destinations, resorts and travel companies adapting, and what are the new trends in customer behaviour.
Tourism industry professionals from different regions of the world share their experiences with the Golf Business Community.
Where are you planning to spend your next golf holiday?